You Know that 70% of Women are Wearing the Wrong Bra Size?

July 30, 2008 by Olgita

Since a good fitting bra is vital for your comfort and health we recommend that you visit one of our stores for professional advice or alternatively use the guidelines in the charts and on the illustrations.

Bra fitting tips
The underband of your bra should fit comfortably in the middle of your back and not rise up or down.
The underwire should never dig into your breast tissue and should fit snugly under the arm.
The underwire should lay flat against the breastbone.
The bust should not spill over the top of the cup. If it does you are wearing the incorrect cup size.

Measurement guide for La Senza bras
To establish which size bra will fit follow these 3 steps. The result will be more accurate if you get someone to help you and you are measured wearing a non-padded bra.

Step 1 – Bra Size (Underband)
Measuring in centimetres place the tape measure around the rib cage immediately under the bust. The tape should be held quite tightly but should not feel uncomfortable. Refer to the table below which converts your underband measurement into your bra size.

Underband (cm)	Bra Size
63-67	30
68-72	32
73-77	34
78-82	36
83-87	38
88-92	40
93-97	42

Step 2 – Cup Size
Again using centimetres, measure around the bust at the fullest part ensuring that the tape is level at the front and back. The tape should be held firmly. Having established your bra size you can now check your cup size.

Bra Size	AA Cup	A Cup	B Cup	C Cup	D Cup	DD Cup	E Cup	F Cup	FF Cup
30	75-77	77-79	79-81	81-83	83-85	-	-	-	-
32	80-82	82-84	84-86	86-88	88-90	90-92	92-94	94-96	96-98
34	85-87	87-89	89-91	91-93	93-95	95-97	97-99	99-101	101-103
36	90-92	92-94	94-96	96-98	98-100	100-102	102-104	104-106	106-108
38	95-97	97-99	99-101	101-103	103-105	105-107	107-109	109-111	111-113
40	100-102	102-104	104-106	106-108	108-110	110-112	112-114	114-116	116-118
42	-	107-109	109-111	111-113	113-115	115-117	117-119	119-121	121-123

Step 3 – The two measurements can then be combined to give your size;
Example: Underband measurement = 75cm = Bra size 34
Cup size measurement = 92cm = Cup size C
= 34C